Head of Marketing

3 weeks ago

Hyderabad, India Talentiser Full time

We are currently hiring for "VP Marketing" with a leading SAAS startup based out in Hyderabad


Job Description:-

Develop and execute a comprehensive demand generation strategy that aligns with business goals and drives qualified lead growth.

Lead a high-performing marketing team and provide strategic guidance to achieve ambitious growth targets.


● Customer and Prospect Database Segmentation:

Define and refine the ideal customer profile (ICP) by collaborating with sales teams and analyzing historical data.

Implement advanced segmentation strategies to categorize customers and prospects into A, B, C, and D tiers based on revenue propensity and likelihood of winning.

Prior experience generating “Active” Buyers Sales Qualified Leads from Intent data or other sources vs. “Passive” buyers flowing into the marketing funnel.


● Account-Based Marketing (ABM):

Create and execute ABM campaigns targeting high-value accounts to maximize conversion rates and revenue.

Collaborate with sales teams to align ABM efforts with their account-based selling strategies.


● A/B Testing and Optimization:

Drive A/B testing initiatives across marketing channels to optimize messaging, creatives, and conversion rates.

Continuously analyze results and iterate on marketing strategies for better performance.


● Omni-Channel Marketing:

Develop and execute multi-channel marketing campaigns across digital, social, email, content, and offline channels to reach target audiences effectively.


● Integrated Marketing Campaigns:

Build and lead integrated marketing campaigns that span the entire customer journey, from awareness to conversion, with a focus on delivering high-quality leads.


● Reporting and Analysis:

Establish KPIs and metrics to measure the effectiveness of marketing campaigns and initiatives.

Provide regular reports and insights to senior leadership on marketing performance and ROI.


Key Requirements:-

● Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).

● Proven experience (X+ years) in demand generation, database segmentation, and B2B marketing.

● Strong background in setting up advanced customer and prospect databases.

● Expertise in defining ideal customer profiles and implementing predictive models.

● Demonstrated success in running ABM campaigns and A/B testing.

● Track record of achieving substantial growth in sales qualified leads.

● Excellent leadership and team management skills.

  • Head of Marketing

    1 month ago

    Hyderabad, India Innovalus Full time

    The ideal candidate will be responsible for developing and implementing comprehensive marketing strategies to promote and drive the sales of our IT services and products. This role involves overseeing all aspects of marketing, including market research, branding, advertising, digital marketing, lead generation, and customer engagement. The Head of Marketing...

  • Head of Marketing

    1 month ago

    Hyderabad, India Innovalus Full time

    The ideal candidate will be responsible for developing and implementing comprehensive marketing strategies to promote and drive the sales of our IT services and products. This role involves overseeing all aspects of marketing, including market research, branding, advertising, digital marketing, lead generation, and customer engagement. The Head of Marketing...

  • Performance Marketing Head

    2 weeks ago

    Hyderabad, India Leading Public Relations agency Full time

    Company DescriptionWe are a recruitment firm and our client which is a Leading Media Company is looking for the below - Designation - Performance Marketing HeadExperience - 10 to 12 yearsRole DescriptionThe Agency requires a full-time on-site role located in Mumbai for a Performance Marketing Head at a Leading Media agency. The role involves overseeing and...

  • Head of Marketing

    1 month ago

    Hyderabad, India Aptronix India Full time

    Work Schedule: Six days a week, with Sunday as the fixed weekly offAbout Us: We are a leading company in the retail industry, committed to delivering excellence in brand promotion and customer engagement. We are seeking an experienced and dynamic Marketing Head to drive our marketing efforts and lead our team to new heights.Key Responsibilities:Strategic...

  • Head of Marketing

    1 month ago

    Hyderabad, India Aptronix India Full time

    Work Schedule: Six days a week, with Sunday as the fixed weekly offAbout Us: We are a leading company in the retail industry, committed to delivering excellence in brand promotion and customer engagement. We are seeking an experienced and dynamic Marketing Head to drive our marketing efforts and lead our team to new heights.Key Responsibilities:Strategic...

  • Fernandez Foundation

    1 day ago

    Hyderabad, India Fernandez Foundation Full time

    At Fernandez Hospitals, we believe in the power of effective marketing to make a meaningful impact in healthcare. We are seeking an innovative and dynamic Head of Marketing to elevate our brand and enhance our outreach.Location: Bogulkunta, HyderabadDesignation: Sr. General Manager / Associate Director (role: Head)Work Type: Full-time, in-officeKey...

  • Brand Success- Head

    3 weeks ago

    Hyderabad, India PAD Integrated Marketing and Communications Full time

    About the Company: PAD Integrated Marketing & Communications is a leading agency specializing in delivering innovative and impactful marketing and communication solutions. We excel in crafting strategic campaigns that drive brand growth and engagement across multiple channels. Our team is passionate about blending creativity with data-driven insights to...

  • Brand Success- Head

    4 weeks ago

    Hyderabad, India PAD Integrated Marketing and Communications Full time

    About the Company: PAD Integrated Marketing & Communications is a leading agency specializing in delivering innovative and impactful marketing and communication solutions. We excel in crafting strategic campaigns that drive brand growth and engagement across multiple channels. Our team is passionate about blending creativity with data-driven insights to help...

  • Brand Success- Head

    4 weeks ago

    Hyderabad, India PAD Integrated Marketing and Communications Full time

    About the Company: PAD Integrated Marketing & Communications is a leading agency specializing in delivering innovative and impactful marketing and communication solutions. We excel in crafting strategic campaigns that drive brand growth and engagement across multiple channels. Our team is passionate about blending creativity with data-driven insights to help...

  • Head of Sales Marketing

    4 weeks ago

    Hyderabad, India Vivalicious International Foods Full time

    Hi Everyone,Job Title: Sales & Marketing HeadLocation: HyderabadReports To: COOJob Type: Full-timeJob Summary:We are looking for a dynamic and results-driven Sales & Marketing Head to lead our sales and marketing efforts within the Frozen Food Industry. The ideal candidate will take ownership ofbuilding and managing a high-performing team while being...

  • Head of Sales Marketing

    4 weeks ago

    Hyderabad, India Vivalicious International Foods Full time

    Hi Everyone,Job Title: Sales & Marketing HeadLocation: HyderabadReports To: COOJob Type: Full-timeJob Summary:We are looking for a dynamic and results-driven Sales & Marketing Head to lead our sales and marketing efforts within the Frozen Food Industry. The ideal candidate will take ownership ofbuilding and managing a high-performing team while being...

  • Acquisition Marketing Manager

    1 month ago

    Hyderabad, India Head Digital Works Full time

    Responsibilities: Develop and execute marketing campaigns geared towards customer acquisition for A23 Poker.Analyze campaign-level data and come up with insights to grow our customer base at A23 Poker.Collaborate with cross-functional teams including Marketing, Product, Analytics, and Customer Support to implement acquisition campaigns and...

  • Acquisition Marketing Manager

    1 month ago

    Hyderabad, India Head Digital Works Full time

    Responsibilities: Develop and execute marketing campaigns geared towards customer acquisition for A23 Poker.Analyze campaign-level data and come up with insights to grow our customer base at A23 Poker.Collaborate with cross-functional teams including Marketing, Product, Analytics, and Customer Support to implement acquisition campaigns and...

  • Acquisition Marketing Manager

    1 month ago

    Hyderabad, India Head Digital Works Full time

    Responsibilities: Develop and execute marketing campaigns geared towards customer acquisition for A23 Poker. Analyze campaign-level data and come up with insights to grow our customer base at A23 Poker. Collaborate with cross-functional teams including Marketing, Product, Analytics, and Customer Support to implement acquisition campaigns and initiatives....

  • National Sales

    2 weeks ago

    hyderabad, India Esteemed client of Unison International Full time

    Distribution Head will be accountable for Primary Sales Management across branches. He will also be conducting timely reviews to achieve the required Primary Sales. Apart from the sales, he will also be conducting the Branch Level reviews on collections, inventory, sales forecasting and other distribution parameters. Distribution head will also be...

  • Head of Marketing, Fabric Knits

    4 weeks ago

    Hyderabad, India Texport Industries Pvt. Ltd. Full time

    We are seeking an experienced and dynamic General Manager/Head of Marketing specializedin Knitted Fabric to join our team. The ideal candidate will lead our marketing efforts,driving growth and expanding our market presence in the global textile industry.Key Responsibilities:Develop and execute comprehensive marketing strategies and plans...

  • Referral Head

    3 days ago

    hyderabad, India CARE Hospitals, Quality CARE India Limited Full time

    Job Title: Referral Head/ Trade Head Location: Hyderabad Job Type: Full-time Roles and Responsibilities: 1.Revenue Generation: Develop and execute strategies to achieve revenue targets for the assigned territory. Implement effective marketing campaigns and initiatives to drive patient admissions and revenue growth. 2.Doctor Referrals: Build and nurture...

  • Head of Sales

    13 hours ago

    hyderabad, India GHR Infra Full time

    Company DescriptionGHR Infra is driven by the promise of ‘building responsibly’ by combining innovation and sustainability to pave the way for a futuristic living experience. In our efforts of revolutionizing the real estate industry, we’re making the new-gen home buyer’s dream of smart living a reality.The brand GHR envisions to become the first...

  • Head of Sales

    13 hours ago

    Hyderabad, India GHR Infra Full time

    Company DescriptionGHR Infra is driven by the promise of ‘building responsibly’ by combining innovation and sustainability to pave the way for a futuristic living experience. In our efforts of revolutionizing the real estate industry, we’re making the new-gen home buyer’s dream of smart living a reality.The brand GHR envisions to become the first...

  • Head of Sales

    1 day ago

    Hyderabad, India GHR Infra Full time

    Company DescriptionGHR Infra is driven by the promise of ‘building responsibly’ by combining innovation and sustainability to pave the way for a futuristic living experience. In our efforts of revolutionizing the real estate industry, we’re making the new-gen home buyer’s dream of smart living a reality.The brand GHR envisions to become the first...