Manager - Product Marketing - B2B

3 weeks ago


Bengaluru, India CallTek Full time

- We are seeking a highly motivated and experienced Product Marketing Manager to join our dynamic marketing team.

- As a Product Marketing Manager, you will be responsible for developing and executing marketing strategies to drive product adoption, awareness, and revenue growth.

- You will work closely with cross-functional teams including product management, sales, and creative teams to ensure successful product launches, market positioning, and go-to-market plans.

Key Responsibilities:

- Develop and execute comprehensive go-to-market plans for new product launches and updates.

- Conduct market research and analysis to identify key customer segments, trends, and competitive landscape.

- Develop and maintain buyer personas, messaging frameworks, and positioning for the product portfolio.

- Create compelling marketing content including product collateral, website copy, and sales enablement materials.

- Collaborate with creative teams to develop compelling visuals and design for marketing campaigns.

- Work with sales teams to develop training materials and support product demonstrations.

- Analyze and report on campaign performance, product adoption, and market trends.

- Participate in industry events and conferences to represent the company and promote products.

- Manage product launches and coordinate cross-functional teams to ensure successful Degree in Marketing, Business Administration, or related field.

- 5+ years of experience in product marketing or related roles.

- Strong understanding of B2B marketing, product launch, and go-to-market strategies.

- Excellent communication and collaboration skills.

- Ability to work independently and manage multiple projects simultaneously.

- Experience working with cross-functional teams including product management, sales, and creative teams.

- Strong analytical skills and ability to translate data into insights and actionable recommendations.

- Experience working in the technology industry or related fields is a plus.

If you are passionate about developing and executing successful marketing strategies for innovative products, we encourage you to apply for this exciting opportunity

(ref:iimjobs.com)

  • Bengaluru, Karnataka, India CallTek Full time

    Product Marketing Manager Job DescriptionWe are seeking a highly skilled and experienced Product Marketing Manager to join our dynamic marketing team at CallTek. The ideal candidate will develop and execute marketing strategies to drive product adoption, awareness, and revenue growth for our B2B products.Key Responsibilities:• Develop and execute...


  • Bengaluru, Karnataka, India Marconix Sales and Marketing Pvt. Ltd. Full time

    **Do you thrive in a data-driven marketing environment? Are you passionate about generating leads and driving results for B2B businesses? If so, we want to hear from you!** Marconix Sales Solutions Pvt. Ltd. is seeking a talented and results-oriented Digital & Performance Marketing Executive to join our growing team. In this role, you will be responsible...

  • B2b Marketing

    2 months ago


    Bengaluru, Karnataka, India Shivkan Business Services Full time

    Develop and implement effective B2B marketing strategies that align with the company’s goals and objectives. - Collaborate with other departments, such as sales and product development, to ensure seamless communication and alignment of marketing efforts. - Conduct market research to identify industry trends, target audiences, and competitors. - Analyze...

  • B2b Marketing

    5 months ago


    Bengaluru, India Ampug solutions Full time

    Hiring for B2B Sales Bengaluru, Position : B2B Sales Salary : Up to 15k Experience : Fresher to Course Location : Bangalore Employee Type : Full time (Direct Company Payroll) Roles and responsibilities: - Develop and execute marketing strategies tailored to meet client objectives and requirements. - Conduct thorough research and analysis of client...

  • Content Writer

    5 months ago


    Bengaluru, India SignDesk Full time

    **Job Title**:Content Writer (B2B product marketing content)** **Location**: Bangalore **Company Profile** SignDesk is a workflow automation and documentation product that assists businesses in digitizing and automating their documentation processes. We call it paperless Nirvana! SignDesk’s products constitute an end-to-end documentation system...


  • Bengaluru, India Taglynk Full time

    Job Overview:We are seeking an experiencedVice President of Productswith a strong background inB2B Fintechto lead our product strategy, development, and execution. The ideal candidate will drive the vision, design, and execution of innovative fintech solutions that meet the needs of our business clients. This role requires a visionary leader who can inspire...

  • B2b Marketing

    6 months ago


    Bengaluru, India NewTrace Full time

    Founder's Office- Bangalore**About Us** Newtrace is a climate-tech startup crafting next-gen electrolyzers for the wide-scale adoption of affordable green hydrogen. The vision we swear by is simple - to decarbonise our planet, leaving a greener, more sustainable future for generations to come. At Newtrace, we believe that great ideas flourish when nurtured...


  • Bengaluru, India Merkle B2B Full time

    Company Description Merkle B2B is looking for a Search & Social Media Executive looking to propel their career by joining an awesome team of switched-on media professionals, working on big brands with interesting challenges and sophisticated marketers across some of our more exciting APAC accounts. This role will be reporting to the Digital Manager. **Job...


  • Bengaluru, India Automatad Full time

    **Responsibilities**: **Product Positioning and Messaging**: - Develop compelling and differentiated positioning and messaging for our B2B SaaS products in the AdTech space.- - Collaborate with cross functional teams to ensure consistency in messaging across all marketing channels.**GTM Strategy**: - Design and implement effective go to market strategies for...


  • Bengaluru, India Taglynk Full time

    Job Overview:We are seeking an experienced Vice President of Products with a strong background in B2B Fintech to lead our product strategy, development, and execution. The ideal candidate will drive the vision, design, and execution of innovative fintech solutions that meet the needs of our business clients. This role requires a visionary leader who can...


  • Bengaluru, India Taglynk Full time

    Job Overview:We are seeking an experienced Vice President of Products with a strong background in B2B Fintech to lead our product strategy, development, and execution. The ideal candidate will drive the vision, design, and execution of innovative fintech solutions that meet the needs of our business clients. This role requires a visionary leader who can...


  • Bengaluru, India Taglynk Full time

    Job Overview: We are seeking an experienced Vice President of Products with a strong background in B2B Fintech to lead our product strategy, development, and execution. The ideal candidate will drive the vision, design, and execution of innovative fintech solutions that meet the needs of our business clients. This role requires a visionary leader who can...


  • Bengaluru, Karnataka, India Institute of Product Leadership Full time

    **About the Institute of Product Leadership**: Founded in 2012, the Institute of Product Leadership (IPL) is essentially a growth incubator that aims to accelerate the career paths of working professionals chosen based on the outstanding potential for innovation and leadership. The institute offers accredited (on-campus) and certification programs...


  • Bengaluru, Karnataka, India Onsurity Full time

    Drive Growth with a Strategic Product Marketing RoleWe are seeking an experienced Product Marketing Manager to spearhead the development and execution of marketing strategies that drive product awareness, adoption, and revenue growth in our rapidly expanding B2B healthcare market.As a key member of our cross-functional team, you will be responsible for...


  • Bengaluru, Karnataka, India Yubi Group Full time

    About Yubi GroupYubi Group is a pioneering fintech company that is revolutionizing the global debt markets by streamlining the flow of finance between borrowers, lenders, and investors. Our mission is to create a platform that enables seamless discovery, investment, fulfillment, and collection of debt solutions. With a strong focus on innovation and customer...


  • Bengaluru, Karnataka, India Verve Group Full time

    About the RoleVerve Group, a leading omnichannel ad platform, seeks a skilled Senior Product Manager to lead the development and delivery of our B2B UI products. As a key member of our team, you will be responsible for identifying market problems, creating visions and business cases, and managing products throughout their life cycle.Key...


  • Bengaluru, India Zensciences Full time

    About Zensciences:Zensciences is an award-winning brand and digital marketing agency with expertise in strategy, digital, design, storytelling, and technology. We bring the insight, experience, and capabilities needed to realize opportunities and help customers solve business challenges.Role Summary:Account Manager with a minimum of 6 years of relevant...


  • Bengaluru, Karnataka, India Brownwall Food Pvt. Ltd Full time

    We are Hiring _**B2B Marketing Executive at Brownwall Food Products Pvt. Ltd. Bangalore.**_ 1. _**Good Communication Skills.**_ 2. Should be an _**Immediate joiner.**_ 3. Should have an _**experience of 1+ years in Corporate Gifting - B2B/B2C Sales & Marketing.**_ 4. Should be _**comfortable in meeting the clients on site, attend exhibitions/display,...


  • Bengaluru, India Taglynk Full time

    Job Overview:We are seeking an experiencedVice President of Productswith a strong background inB2B Fintechto lead our product strategy, development, and execution. The ideal candidate will drive the vision, design, and execution of innovative fintech solutions that meet the needs of our business clients. This role requires a visionary leader who can inspire...


  • Bengaluru, India Modlix Full time

    Company Overview:Modlix is an AI-powered marketing operating system for SMBs, offering an all-in-one platform that integrateswebsite creation, digital marketing, CRM, post-sales management, and analytics.We empower businesses to scale their digital presence under one unified system.Key Responsibilities:• Develop and execute go-to-market strategies for new...