Brand Communications Manager

3 hours ago

Thrissur, India Tilfi Full time

Tilfi seeks individuals who can help convey a compelling brand story and showcase the richness of our craft through beautiful design. 

We want to create rich, engaging and high-quality content, in line with our constant pursuit of excellence in every aspect of the brand’s operation. 

Please note: This is a full-time, in-office position, not a remote working role.


What you'll do: 

  • Manage content creation for our social media channels, website, ad-creatives and email communications 
  • Ensure all creatives are prepared, published and updated regularly across all digital platforms
  • Create on-brand marketing and brand identity materials including lookbooks, packaging designs
  • Collaborate with the team to produce engaging content through special projects and collaborations
  • Create advertising materials for both online and offline campaigns, including display ads, social media ads, and promotional banners.
  • Define, maintain, and evolve the Tilfi look & feel and communication for the web experience- desktop & mobile
  • Build and deliver communication strategies for customer engagement and experience
  • Act as one of the guardians of the Tilfi Visual Language. 
  • Work as one team, dividing responsibilities among team members as required. 
  • Develop strong, trusting relationships between cross-functional counterparts. 
  • Be able to juggle working on multiple content streams for multiple channels at the same time


Who you are

  • Master’s Degree in Design, Business, Communications, Public Relations, Marketing, or a related field and Bachelor’s degree in Design or an artistic field.
  • Minimum 3 years of experience in design and communications, preferably in the luxury sector
  • You have a keen eye for aesthetics, a deep understanding of luxury fashion, and a passion for storytelling through design
  • Demonstrated ability to think creatively and conceptualize design solutions.
  • You have extensive experience with the Adobe suite including Photoshop, After Effects, Illustrator, Figma or similar.
  • Knowledge of UX layouts, graphic fundamentals, typography and limitations of the web
  • You are able to create quality content on schedule in a fast-paced environment
  • You have a strong understanding of social media and an interest in content, GIFs, videos, content curation.
  • You are creative, yet disciplined in your approach and ready to take initiative
  • You can demonstrate the ability to work in an entrepreneurial, hands-on, and adaptive environment.
  • Experience with Shopify will be considered as an added advantage

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