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Sales & Marketing Executive
3 months ago
Responsibilities:
- Conceive and develop efficient and intuitive marketing strategies
- Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures
- Initiate and control surveys to assess customer requirements and dedication
- Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
- Monitor progress of campaigns using various metrics and submit reports of performance
- Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities
- Collaborate with managers in preparing budgets and monitoring expenses
Requirements:
- Proven experience as marketing executive or similar role
- Good understanding of market research techniques, data analysis and statistics methods
- Proficient in MS Office and marketing software (e.g. CRM)
- Familiarity with social media and web analytics (e.g. WebTrends)
- Excellent communication and people skills
- Strong organizational and timemanagement abilities
- Creativity and commercial awareness
- Thorough knowledge of strategic planning principles and marketing best practices