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Marketing Executive

3 months ago

Bengaluru, Karnataka, India Sri Sri College of Ayurvedic Hospital and Research Hospital Full time

Key Responsibilities Business Development Executive

Market Research and Analysis:

Conduct research to identify potential target markets, patient demographics, and competitive landscape within the healthcare industry.

Analyze market trends, patient preferences, and industry developments to identify opportunities for business growth.

Strategic Planning:

Develop and execute comprehensive business development strategies that align with the hospital's objectives and vision.

Identify new business opportunities, partnerships, and collaborations to expand the hospital's reach and offerings.

Stakeholder Relationship Building:

Build and maintain strong relationships with referring physicians, medical practitioners, insurance providers, and other relevant stakeholders.

Attend networking events, conferences, and industry seminars to foster connections and promote the hospital's services.

Sales and Patient Acquisition:

Actively engage with potential patients and their families, providing information about the hospital's treatments and services.

Educate patients on the benefits of our treatments and tailor treatment options to their specific needs.

Collaborate with the marketing team to create effective promotional materials and campaigns.

Lead Generation and Conversion:

Generate leads through various channels, such as online platforms, referrals, and direct outreach.

Follow up on leads, schedule appointments, and guide patients through the consultation and admission process.

Cross-functional Collaboration:

Coordinate with medical and administrative teams to ensure seamless patient experiences from initial contact to post-treatment follow-up.

Collaborate with internal departments to ensure alignment of business development efforts with hospital operations.

Metrics and Reporting:

Track and analyze key performance indicators (KPIs), including patient inquiries, conversions, revenue generated, and market share.

Prepare regular reports on business development activities, achievements, and challenges.

Continuous Learning:

Stay updated on advancements of our holistic treatments, healthcare regulations, and industry best practices.

Attend workshops and training sessions to enhance your knowledge and skills.

Qualifications and Requirements:

  • Bachelor's degree in Business Administration, Marketing, Healthcare Management, or a related field.
  • Proven experience in business development, sales, or marketing, preferably within the healthcare or Ayurveda sector.
  • Strong communication and interpersonal skills to build relationships and effectively communicate the benefits of treatments.
  • Resultsoriented mindset with the ability to set and achieve targets.
  • Proficiency in using Microsoft Office Suite.
  • A passion for holistic health and wellness, along with a genuine belief in the benefits of our treatments.
  • Willingness to travel and attend events as needed.

Job Types:
Full-time, Permanent

Salary:
₹25,000.00 per month

Benefits:

  • Cell phone reimbursement
  • Food provided
  • Leave encashment
  • Paid time off
  • Provident Fund

Schedule:

  • Day shift

Supplemental pay types:

  • Overtime pay

Ability to commute/relocate:

  • Bengaluru, Karnataka: Reliably commute or planning to relocate before starting work (required)

Education:

  • Bachelor's (preferred)

Experience:

- total work: 1 year (required)
Marketing Executive: 1 year (required)

Language:

  • Hindi (preferred)

Work Location:
In person