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Search Engine Optimization Executive

3 months ago

Mumbai, Maharashtra, India Voice of Crypto Full time

SEO Executive Responsibilities

Include:

· Developing and implementing effective search engine optimization (SEO) strategies

· Coordinating content, design, social media, pay-per-click (PPC) marketing and other activities

· Managing offsite and onsite optimization projects and reporting on performance

Job briefWe are looking for an SEO Executive to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research.

We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.

Your goal will be to ensure that the content is search-engine friendly and optimized to increase our company's profitability.

Responsibilities· Develop and execute successful SEO strategies

· Manage a team of SEO Specialists

· Conduct keyword research to guide content teams

· Review technical SEO issues and recommend fixes

· Optimize website content, landing pages, and paid search copy

· Direct off-page optimization projects (e.g. link-building)

· Collect data and report on traffic, rankings, and other SEO aspects

· Work with social media and PPC teams to optimize campaigns

· Keep abreast of SEO and integrated marketing trends

Requirements· Proven experience as SEO Manager, SEM Manager or similar role

· Knowledge of standard and current SEO practices

· Experience with SEO reporting

· Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)

· Excellent communication skills

· Strong organizational and leadership skills

· Analytical mindset with numerical aptitude

Past Experience in an online Publication is a Bonus qualification