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Executive - Media Planning & Buying

3 months ago

Mumbai, Maharashtra, India SoCheers Full time

Experience: 6 months - 2 years

Who are you?

  • You have good Communication Skills and ability to build a good rapport with the client
  • You have Dashboard experience - Google AdWords, Facebook, Google analytics.
  • You have experience of working with e-commerce clients and e-commerce platforms
  • You have knowledge of AppDownload
  • You have good research skills and the ability to recognise good opportunities.
  • You have worked and interacted with clients directly

What will you do?

  • Media planning and executing on digital media platforms for various projects.
  • Develop and maintain smooth relationships with the client.
  • Partner closely with client's marketing teams to develop authentic campaigns that are built on international insights and at the same time connect with local audiences.
  • Understand the client's advertising strategy and building up a picture about their target audience.
  • Present media proposals, including timings and cost breakdowns, helping clients to reach a final decision about their future advertising strategy.
  • Optimize the campaign to meet the target metrics as per plan.
  • Work on paid marketing and product changes for e-commerce websites.
  • Handle marketing analytics and dashboard management.
  • Creating social media profiles & engage targeted communities/individuals through platforms like , Facebook, Twitter & Instagram
  • Monitor and update clients on the effectiveness of campaigns.
  • Work closely with the internal teams on new client pitches and be actively involved in the pitching process