Copywriter (English)

2 weeks ago

New Delhi, India BlueKraft Digital Foundation Full time

Bluekraft Digital Foundation is a non-profit organization in New Delhi that focuses on the intersection of data science and public policy. The organization aims to transform mindsets by bridging innovative ideas with those taking shape on the ground, with the ultimate goal of achieving transformed governance in India one Kraft at a time.



Role Description


This is a full-time on-site role located in New Delhi for a Copywriter (English) at Bluekraft Digital Foundation.


Are you a wordsmith with a passion for storytelling? Are you experienced in creating compelling, persuasive, and engaging content that captivates audiences? If so, we want you to be a part of our team. As an Experienced Copywriter at Bluekraft Digital, you will play a pivotal role in shaping our brand's voice and driving our message to the world.


Key Responsibilities:

· Craft clear, concise, and persuasive copy that aligns with our brand identity and resonates with our target audience.

· Collaborate with the marketing team to develop creative concepts and marketing campaigns.

· Write engaging content for a variety of marketing materials, including but not limited to website copy, email campaigns, social media posts, advertisements, product descriptions, and press releases.

· Research to understand industry trends, target audience preferences, and competitors' strategies.

· Edit and proofread copy to ensure accuracy, clarity, and adherence to brand guidelines.

· Stay up-to-date with industry best practices and content trends to drive innovation in our messaging.


Qualifications:


Master's degree in Political Science, Economics, Sociology, Social Work, or a related field. (preferred).

Proven experience as a Copywriter or in a similar role, with a portfolio of diverse and impactful work.

· Exceptional writing, editing, and proofreading skills.

· Strong understanding of branding and the ability to maintain brand consistency across all materials.

· Creative thinking and a keen eye for detail.

· Added knowledge of day-to-day policy changes in India and abroad will be appreciated.

· Ability to work collaboratively in a fast-paced environment and meet deadlines.

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