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PPC Manager

4 months ago

Gurugram, India Skybridge Global LLP Full time

Job Title: PPC Ads manager


Location: Unit no- 1409, 14th floor, The Palm spring plaza, Gurugram, Haryana, 122002


Job Type: Full-time job


Salary: 30k / Month


Job Summary:


You will manage and optimize our PPC campaigns across various platforms, ensuring maximum ROI and effective performance.


Key Responsibilities:


- Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, and social media platforms.

- Conduct keyword research and select keywords for pay-per-click campaigns.

- Analyze and optimize ad copy, landing pages, and keyword bids.

- Monitor campaign performance and make data-driven decisions to improve ROI.

- Generate regular reports on campaign performance, insights, and recommendations.

- Stay updated with the latest industry trends and best practices in PPC and digital marketing.

- Collaborate with the marketing team to align PPC strategies with overall marketing goals.

- Manage budget allocation for PPC campaigns to maximize efficiency and effectiveness.


Qualifications:


- Bachelor’s degree in Marketing, Business, or a related field.

- Proven experience managing PPC campaigns with a track record of successful outcomes.

- Strong understanding of Google Ads, Meta Ads, and social media advertising platforms.

- Proficiency in analytics tools such as Google Analytics.

- Excellent analytical skills and attention to detail.

- Strong written and verbal communication skills.

- Ability to work independently and as part of a team.

- Certification in Google Ads or Meta ads is preferred.


This job description provides a clear and focused outline of the responsibilities and qualifications required for a PPC Specialist.