Business Development

7 days ago

Bandra, India By The Gram Full time

By The Gram (BTG) is an award-winning global production house specialising in high-quality TVCs, digital ads, and branded content for industry-leading clients like Netflix, Amazon Prime, and Dharma Productions. We are looking for a skilled and motivated Client Acquisition Specialist to drive our growth by securing advertising and branded content projects, leaving the creative execution to our talented in-house team. 



  • Client Prospecting: Identify and target potential clients, including brands, agencies, and marketing teams, to pitch BTG’s services.
  • Relationship Development: Build strong relationships with key decision-makers, such as marketing heads, brand managers, and agency representatives, to establish BTG as their preferred production partner.
  • Lead Generation: Develop and maintain a robust pipeline of potential clients through networking, cold outreach, and referrals.
  • Sales Pitching: Craft and deliver impactful sales pitches, customised proposals, and presentations that highlight BTG’s expertise and portfolio.
  • Client Onboarding: Facilitate seamless handover of client briefs to the creative and production teams, ensuring all client expectations are clearly communicated.
  • Networking: Attend industry events, trade shows, and conferences to connect with prospective clients and expand BTG’s network.
  • Market Analysis: Stay updated on industry trends, competitor activity, and market demands to strategically position BTG in the advertising landscape.
  • Performance Reporting: Maintain client databases, track outreach progress, and provide regular updates to the leadership team on acquisition efforts.



QUALITIES AND CHARACTERISTICS:


  • Experience: 3–5 years in client acquisition or business development, ideally within the advertising, media, or production industry.
  • Industry Knowledge: Strong understanding of the advertising ecosystem, including TVCs, digital ads, and branded content.
  • Communication Skills: Exceptional interpersonal, negotiation, and presentation skills.
  • Organisational Skills: Ability to manage multiple leads and clients simultaneously, maintaining a high level of attention to detail.
  • Results-Driven: Proven track record of acquiring new clients and meeting revenue targets.
  • Collaboration: Comfortable working with internal creative and production teams to ensure client satisfaction.
  • Tech Proficiency: Familiarity with CRM tools and basic presentation software.



WHAT WE OFFER

• Competitive salary with performance-based bonuses.

• Opportunity to represent a leading production house in the advertising industry.

• A supportive, collaborative work environment where your efforts will drive tangible growth.

• Access to an exciting network of creative professionals. 



BTG is an Equal Opportunities Employer, we believe that diversity is vital to BTG’s ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability or veteran status have no bearing on our hiring decisions. If you have a disability or special need that requires accommodation, please let us know. 

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